The SocialWork Blog

Authors

Andrew Bailey
Chairman, Proximity North America
andrew.bailey@proximityworld.com

Simon Bond
Chief Marketing Officer, BBDO & Proximity Worldwide
simon.bond@bbdo.com

Collin Douma
VP Global Digital Planning Lead P&G, BBDO NY
collin.douma@bbdo.com
Collin’s recent articles

Sarah Douglas
Managing Partner, AMV BBDO
douglass@amvbbdo.com

Richard Fraser
Regional Managing Director, Proximity Asia Pacific
richard.fraser@proximityasia.com

Marcelo Arango Gómez
VP Planning, Colombia – Sancho BBDO
marceloarango@sanchobbdo.com.co

Mark Himmelsbach
SVP Senior Director, BBDO San Francisco
mark.himmelsbach@bbdo.com

Kristián Hloušek
Head of Planning, Proximity Prague
kristian.hlousek@proximity.cz

David Jones
VP Social Strategy, Proximity Canada
david.jones@proximity.ca
David’s recent articles

Douglas Lin
Managing Director, Proximity China
douglas.lin.proximity.cn

Edwin Philogene
VP Associate Director Business Planning and Digital Strategy, BBDO NY
edwin.philogene@bbdo.com
Edwin’s recent articles

Brett Westerman
Senior Search Specialist Barefoot Proximity, Barefoot Proximity
bwesterman@barefootproximity.com
Brett’s recent articles

About SocialWork

Social isn’t a channel, medium, skill or content strategy; it’s a behavior. Not a new behavior, but a new way of instantly connecting and collaborating with communities of shared interest. How we connect our clients to this world will define our ability to makes brands more valuable to people and people more valuable to brands.

This real-time environment requires a careful alchemy of insights, creative, conversation and amplification, which is exactly what SocialWork, our global approach to social media, delivers on behalf of the world's leading brands.